Belize overnight arrivals
551,6812025 · +0.8% versus 2024National arrival patternFor Placencia’s tourism businesses
Placencia Tourism Insights
Understand the market. Plan with evidence.
Visitor trends, local accommodation supply and seasonal occupancy, drawn from published Belize Tourism Board statistics.
Reporting period: 2025, with historical comparisonsSources checked: October 2, 2026Published snapshot · Updated after source review
Placencia accommodations
2502025 · BTB reported inventoryLocal supply figuresPlacencia rooms
1,6572025 · +14.7% versus 2024Room supply trendPlacencia annual occupancy
34.3%2025 · −2.4 percentage points versus 2024Local seasonal patternBelize nationwide · Overnight visitors
When visitors arrive
551,681 arrivals in 2025
In 2025, March had the most overnight arrivals and September had the fewest. These are national arrival counts, not Placencia bookings or nights stayed.
Source: BTB 2025 Travel & Tourism Statistics Digest, Table 1.1. Published figures may be revised.
View arrival data
| Month | 2024 | 2025 |
|---|---|---|
| Jan | 55,664 | 59,076 |
| Feb | 57,128 | 59,098 |
| Mar | 66,777 | 65,196 |
| Apr | 46,753 | 48,598 |
| May | 44,285 | 40,188 |
| Jun | 45,893 | 44,169 |
| Jul | 43,258 | 47,906 |
| Aug | 36,987 | 35,343 |
| Sep | 22,793 | 21,314 |
| Oct | 27,025 | 26,136 |
| Nov | 42,088 | 43,265 |
| Dec | 58,719 | 61,392 |
| Total | 547,370 | 551,681 |
Belize nationwide · 2025
Where visitors come from
Share of overnight visitor arrivals by BTB origin category.
The United States is the largest national source market. Your property’s guest mix may be different. Latin America includes Mexico, Central America and South America; Europe is a regional grouping.
Source: BTB 2025 Travel & Tourism Statistics Digest, Tables 1.4–1.5. Published figures may be revised.
View source-market data
| Origin | Arrivals | Share |
|---|---|---|
| United States | 372,300 | 67.5% |
| Europe | 55,835 | 10.1% |
| Latin America | 54,482 | 9.9% |
| Canada | 34,778 | 6.3% |
| Belizeans living abroad | 19,569 | 3.5% |
| Asia | 6,371 | 1.2% |
| Oceania | 3,801 | 0.7% |
| Caribbean | 2,779 | 0.5% |
| Middle East | 1,097 | 0.2% |
| Africa | 669 | 0.1% |
Placencia reporting area · 2022–2025
A growing room supply
Rooms reported in BTB’s accommodation statistics.
Reported rooms rose 14.7% from 2024 to 2025. Supply counts describe accommodation inventory, not rooms currently available to book.
Source: BTB 2025 Travel & Tourism Statistics Digest, Tables 3.1–3.2. Published figures may be revised.
View accommodation data
| Year | Accommodations | Rooms |
|---|---|---|
| 2022 | 147 | 930 |
| 2023 | 189 | 1,162 |
| 2024 | 222 | 1,445 |
| 2025 | 250 | 1,657 |
Placencia reporting area · 2025
The local seasonal pattern
Monthly occupancy rates reported by BTB.
BTB reports a 34.3% annual occupancy rate for Placencia in 2025, down 2.4 percentage points from 36.7% in 2024. This is an area statistic, not a forecast or a benchmark every property should expect to match.
Source: BTB 2025 Travel & Tourism Statistics Digest, Tables 3.6–3.7. Published figures may be revised.
View occupancy data
| Month | Occupancy |
|---|---|
| Jan | 54.2% |
| Feb | 60.1% |
| Mar | 51.6% |
| Apr | 39.9% |
| May | 25.9% |
| Jun | 25.4% |
| Jul | 27.8% |
| Aug | 19.8% |
| Sep | 12.4% |
| Oct | 15.7% |
| Nov | 34.2% |
| Dec | 45.8% |
| BTB reported annual rate | 34.3% |
Visit Placencia interpretation · Recommendations
What to consider for your business
Plan around your quieter months
Placencia’s reported 2025 occupancy was lowest in September and October. Compare this pattern with your own booking pace, lead times and costs before deciding when to run an offer or schedule maintenance.
Give travelers a clear reason to choose you
Reported room supply grew while annual area occupancy fell. That combination makes differentiation worth reviewing, but it does not establish why occupancy changed. Check your offer, booking path and enquiry follow-up before defaulting to a price cut.
Let your guest data guide the audience
National source markets are a starting point for research. Compare them with your own guests and profitable bookings. Test a new audience with a limited budget and measure enquiries, bookings and acquisition cost.
These are planning considerations, not forecasts, guarantees or findings about any individual property. National arrivals, local occupancy and business revenue measure different things.
Sources & methods
Trace the numbers
Figures were transcribed from BTB’s published 2025 Travel & Tourism Statistics Digest and checked on October 2, 2026. Every chart links to the digest and identifies its table. Use the data tables beneath the charts to inspect exact values.
- Arrivals: Table 1.1. Origin categories and shares: Tables 1.4–1.5. These are national overnight visitor arrivals, not cruise passengers or room nights.
- Placencia accommodations and rooms: Tables 3.1–3.2. Annual and monthly occupancy: Tables 3.6–3.7. These use BTB’s Placencia reporting area and source coverage.
- Annual occupancy rates are quoted as BTB publishes them. We do not replace them with an unweighted average of displayed monthly rates.
- Year-on-year changes are calculated from the displayed counts and rounded to one decimal place. Changes between occupancy percentages are expressed in percentage points.
- Published statistics can be revised. This snapshot uses the digest’s 2025 arrivals total of 551,681, replacing the 551,698 preliminary figure in BTB’s February 2026 release.
Compiled and interpreted by Visit Placencia. This is an independent resource, not a BTB publication or an indication of BTB affiliation. Updates require a new source review and publication.